Anything for Customer Service

The key figures page is one of the most visited on the website - various target groups regularly call up the figures, which are updated monthly. In collaboration with Profond, we have revised and selectively expanded this section. The most important statements are now illustrated with graphics, and relevant information is embedded in a compact form with hover effects. In addition, the content management system modules are now easier for the Profond team to use.

Companies, insured people, sales partners - Profond has very different target groups, each looking for specific information on the contact page. To simplify the experience, these target groups now each get their own user journey. Key topics, dynamic tiles and over 15 new icons guide the users to their destination. To minimize the use of contact forms altogether, Profond is working on a comprehensive F.A.Q.

We love small changes that make a big difference. Take the new super-flexible stickers. Profond can use them to draw attention to a specific topic. Whether animated or static and in various shapes, they fit into various layouts and can be adapted to different pages.

We have brought the pension certificate into the digital age. Previously, you could only obtain this important document via the Profond Connect customer portal or by requesting it by e-mail or telephone. Now it has its own landing page. It encourages people to register in the customer portal and also offers an order form for the pension certificate. Thanks to the new page, 2,500 customers have been onboarded to Profond Connect in the first six months. The technical integration was made possible in close cooperation with Profond's IT partner.

As part of the new data protection regulations, we have integrated a cookie banner that complies with the Swiss Data Protection Act and optimized both the Privacy Policy & the Cookie Policy pages. Like the website, the customized solution is available in four languages and designed entirely in the Profond branding.